We started Zero Point because we kept seeing the same problem: brilliant teams held back by fragmented tools and disconnected partners.
After years in agencies and startups, we saw countless companies waste money on beautiful websites that didn't convert, marketing campaigns disconnected from their product, and technical debt that slowed everything down.
The problem wasn't the individual pieces - it was that no one owned the whole system. Strategy lived in one slide deck. Design in another. Code in a repo no one could explain. And marketing? Flying blind without real data.
We fix that. Not by doing more, but by connecting what you already have into systems that work together. Strategy informs design. Design informs development. Development enables marketing. Marketing drives strategy. one loop, continuously improving.